What are cookies?

Cookies are small text files saved in your browser while using our service. They help us ensure better operation of the career aptitude test and analyze how the site is used.

What cookies do we use?

1. Essential cookies (always active)

Do not require consent – necessary for service operation

NamePurposeDuration
session_idUser session identificationUntil browser closed
login_tokenLogin memory30 days
test_progressTest progress savingUntil test completion
csrf_tokenProtection against attacks24 hours
cookie_consentCookie consent memory1 year

Purpose: login, security, basic service functionality

2. Functional cookies

Require consent – improve user experience

NamePurposeDuration
user_preferencesInterface settings1 year
languageLanguage selection1 year
test_remindersTest reminders6 months

Purpose: experience personalization, preference memory

3. Analytics cookies

Require consent – help us improve the service

Google Analytics:

  • _ga (2 years) – user recognition
  • _ga[container-id] (2 years) – session state storage
  • _gid (24 hours) – user recognition

Purpose: traffic analysis, usage statistics, test optimization

4. Marketing cookies

Require consent – ad personalization

Facebook Pixel:

  • _fbp (3 months) – conversion tracking
  • fr (3 months) – ad delivery

Stripe (payments):

  • Various technical cookies for processing 245 PLN payments for Premium test

Purpose: remarketing, ad effectiveness measurement, campaign optimization

4.1 Managing marketing cookies:

With one click you can disable:

  • Facebook remarketing – link in every email
  • Google Ads – via Google Ad Settings
  • All marketing cookies – in “Cookie Settings”

4.2 Do Not Track vs Global Privacy Control:

  • Do Not Track (DNT): We do not respond to DNT signals from browsers
  • Global Privacy Control (GPC): We respond to GPC signals

How to use GPC:

  1. Download a browser supporting GPC: globalprivacycontrol.org
  2. Enable GPC signal in browser settings
  3. Important: You must enable GPC separately for each browser/extension

4.3 Managing marketing cookies:

With one click you can disable:

  • Facebook remarketing – link in every email
  • Google Ads – via Google Ad Settings
  • All marketing cookies – in “Cookie Settings”

Managing personalized marketing

Opt-out from personalized ads:

With one click you can disable:

  • Facebook remarketing – link in every email
  • Google Ads – via Google Ad Settings
  • All marketing cookies – in “Cookie Settings”

Transparent Ad Settings:

In the user panel you’ll find:

  • Ad history – what ads we showed you
  • Interest categories – how we profile you
  • Personalization control – enable/disable each category

Cookie management

On our site:

Click “Cookie Settings” in the footer – you can enable/disable individual categories

In your browser:

  • Chrome: Settings → Privacy and security → Cookies and other site data
  • Firefox: Settings → Privacy and security → Cookies and site data
  • Safari: Preferences → Privacy → Manage website data
  • Edge: Settings → Cookies and site permissions

External tools:

  • Google Analytics Opt-out: tools.google.com/dlpage/gaoptout
  • Facebook Off-Facebook Activity: facebook.com/off_facebook_activity

What happens if you disable cookies?

Cookie TypeConsequences of Disabling
EssentialService may not work – unable to log in
FunctionalNo settings memory, reconfiguration required
AnalyticsNo impact on service operation
MarketingAds less tailored to your interests

Cookies for minors

For users 12-17 years:

  • Parental/guardian consent required for marketing cookies
  • Automatic disabling of marketing cookies without consent
  • Full test functionality with essential and functional cookies

Changes to cookie policy

We will inform about significant changes:

  • Information banner on the site
  • Email to registered users
  • 14 days before implementing changes

Contact regarding cookies and privacy